When Was Under Armour Founded
Under Armour was founded in 1996 by Kevin Plank, a former University of Maryland football player. Plank created the brand to solve a problem he faced during games: staying dry and cool while wearing heavy gear.
Key Milestones in Under Armour's History
The company launched its first product line in 1996 and expanded quickly across the United States. In 2005, Under Armour went public, and by the 2010s it had grown into one of the largest sportswear brands worldwide.
Under Armour's Global Presence Today
Today, Under Armour operates globally with products in performance apparel, footwear, and accessories. The brand continues to compete with major sportswear companies by focusing on innovation and athlete partnerships. Learn more about the company's background at Under Armour Corporate.
