Founders and Original Ownership
Crumbl Cookies was founded by cousins Sawyer Hemsley and Jason McGowan in 2017 in Logan, Utah. They started the brand with a focus on large, soft cookies and a rotating weekly menu. The two co-founders remain central figures in the company's early growth story.
Current Ownership and Corporate Structure
Crumbl Cookies operates as a privately held company. While exact ownership percentages are not publicly disclosed, the brand is widely reported to be led by its co-founders. The company has expanded rapidly through franchising and company-owned locations across the United States.
Leadership and Franchise Model
The company is supported by a corporate team overseeing operations, marketing, and supply chain. Crumbl relies on a franchise model where individual owners run local stores under the Crumbl brand. Franchisees pay fees and follow company standards for menu items and store design.
Growth and Ownership Expansion
Since its founding, Crumbl has opened hundreds of locations nationwide. The brand gained attention for its viral cookie flavors and strong social media presence. For more details on the company's background, you can visit its official site at https://www.crumblcookies.com.
